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AVLD is a Design-Led Luxury label creating signature, form-first pieces for a global audience.
It crafts garments for women who lead with presence, not noise.

 Your Wardrobe Essentials 

MY FRIEND LINEN JACKET
MY FRIEND LINEN JACKET Sale priceFrom Rs. 21,000.00
(4.7)
ROSEATE WHITE WOOL JACKET
ROSEATE WHITE WOOL JACKET Sale priceFrom Rs. 10,900.00
(4.7)
On saleSYLVA JACKET
SYLVA JACKET Sale priceFrom Rs. 6,400.00 Regular priceRs. 12,800.00
(4.7)
HANDCRAFTED WOOL WAISTCOAT
HANDCRAFTED WOOL WAISTCOAT Sale priceFrom Rs. 9,500.00
On saleRANI PINK WINTER ROSE JACKET
RANI PINK WINTER ROSE JACKET Sale priceFrom Rs. 5,460.00 Regular priceRs. 10,920.00
(4.7)
On saleROOTED GRACE WOOLEN JACKET
ROOTED GRACE WOOLEN JACKET Sale priceFrom Rs. 5,125.00 Regular priceRs. 10,250.00
(4.7)
On saleBLOOMFALL WOOLEN JACKET
BLOOMFALL WOOLEN JACKET Sale priceFrom Rs. 5,425.00 Regular priceRs. 10,900.00
(4.7)
On saleEMILY RED WOOL JACKET
EMILY RED WOOL JACKET Sale priceFrom Rs. 5,425.00 Regular priceRs. 10,850.00
(4.7)
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ORGANZA OVERLAY SHIRT
ORGANZA OVERLAY SHIRT Sale priceFrom Rs. 7,900.00
(4.7)
On saleORGANZA OVERLAY CHERRY BLOSSOM SHIRT
ORGANZA OVERLAY CHERRY BLOSSOM SHIRT Sale priceFrom Rs. 4,250.00 Regular priceRs. 8,500.00
(4.7)
JAPANESE OVERLAY SHIRT
JAPANESE OVERLAY SHIRT Sale priceFrom Rs. 8,500.00
(4.7)
On saleHand embroidered sea denim shirt
Hand embroidered sea denim shirt Sale priceFrom Rs. 4,450.00 Regular priceRs. 8,900.00
(4.7)
YELLOW ROSE SHIRT
YELLOW ROSE SHIRT Sale priceFrom Rs. 6,900.00
(4.7)
GULMOHAR SHIRT
GULMOHAR SHIRT Sale priceFrom Rs. 4,900.00
(4.7)
On saleSUMMER GRACE SHIRT
SUMMER GRACE SHIRT Sale priceFrom Rs. 2,950.00 Regular priceRs. 5,900.00
(4.7)
WHITE LILY SHIRT
WHITE LILY SHIRT Sale priceFrom Rs. 6,200.00
(4.7)
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Rust- Embroidered Tapestry Dress, A-line midi dress in unique hand crafted Shibori design, Resham and mirror embroidery, BeTrue, Be True
Rust- Embroidered Tapestry Dress Sale priceFrom Rs. 14,500.00
Cotton Floral Embroidered Tulip Dress
Cotton Floral Embroidered Tulip Dress Sale priceFrom Rs. 6,900.00
(4.7)
Iris Breeze Shirt Dress
Iris Breeze Shirt Dress Sale priceFrom Rs. 8,600.00
(4.7)
Orchid Whisper Long Dress
Orchid Whisper Long Dress Sale priceFrom Rs. 8,200.00
(4.7)
Red Kashan Print Silk Drape Dress
Red Kashan Print Silk Drape Dress Sale priceRs. 7,900.00
White kashan print short dress, Pink kashan print short dress, off shoulder short dress, BeTrue, Be True
White Kashan Print Short Dress Sale priceRs. 8,900.00
Pink kashan print off shoulder dress, BeTrue, Be True
Pink Kashan Print Off Shoulder Dress Sale priceRs. 8,900.00
(4.7)
Pink- Embroidered Tapestry Dress, A-line midi dress in unique hand crafted Shibori design with neat Resham and mirror embroidery, BeTrue, Be True
Pink- Embroidered Tapestry Dress Sale priceFrom Rs. 14,500.00
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The world of AVLD 

AVLD (Art, Verity, Love, Design) is a design-led luxury label that evolves the original spirit of BeTrue into a more intentional, poetic, and global expression.

Rooted in Indian artistry and contemporary design, AVLD creates signature, form-first silhouettes for women who lead with presence, not noise. The brand’s design philosophy is
built around four defining values: Art shapes imagination, Verity grounds authenticity, Love brings warmth and emotion, and Design gives it form.

AVLD celebrates the duality of modern femininity—strength and softness, structure and emotion, art and intention. Each piece is thoughtfully crafted to feel distinctive yet effortless, balancing sculptural silhouettes, considered details, texture, and craftsmanship.

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 Explore Your Style 

The Celebrity Edit

AANAM C
AASHNA SHROFF
AMANY FAWZI
AARUSHI GOYAL
AYANKA
EXPLORE ALL

SHOP THE LOOK

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The Edit, In Motion

AVLD Celebrates The Duality Of Modern Femininity

Each piece is thoughtfully crafted to feel distinctive yet effortless, balancing sculptural silhouettes, considered details, texture, and craftsmanship.

Custom fashion

Natural fabrics

Timeless styles

Blog posts

How to Style a Blazer for Women: 9 Elevated Looks from Work to Evening

How to Style a Blazer for Women: 9 Elevated Looks from Work to Evening

A blazer is the one piece that does it all. It sharpens a plain tee. It dresses up jeans. It makes a simple outfit look planned. But how to style a blazer for women so it feels fresh and not boring...

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How to Style a Co-Ord Set: 8 Elevated Looks for Day to Evening

How to Style a Co-Ord Set: 8 Elevated Looks for Day to Evening

A co-ord set is the easiest outfit you will own. You get one set and many looks. But how to style co-ord set pieces so they feel fresh and not flat? That is the real question. This guide has the an...

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Fast Deliveries
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SECURE PAYMENTS
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ASSURED QUALITY
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24x7 SUPPORT